The front door. A fixed-scope audit of your business — tech stack, ad spend, agency and partner performance, and the key numbers that matter. Delivered as a plain-English report and a prioritised action list: what's working, what's leaking money, what to fix first. Stands alone, and is the natural lead-in to a retainer.

Standing up your command centre — connecting your accounts, configuring the monitoring stack, and setting your targets and alerts. Credited toward the first month if you move onto a retainer.

Proactive monitoring, alerts to me before problems surface, a monthly plain-English performance read, and one strategy call a month. For smaller businesses who mainly need eyes on the numbers and early warning.

Everything in Watch, plus fortnightly working sessions, hands-on help with the decisions that matter, and active oversight of your tech, ad spend and partners. For businesses in a growth push who need judgement, not just alerts.

A single 1:1 strategy session. Bring the decision you're stuck on, leave with a plan.

A focused block of hands-on working time for a specific problem — a launch, a pivot, a plan that needs building fast.

A second opinion before you sign anything, or ongoing accountability once a build's underway. Platform shortlists, agency proposals and the questions that matter, pressure-tested.